Risks of Influencer Marketing

Updated on December 20, 2019 in Marketing
0 on December 20, 2019

Influencer marketing has been one of the hottest trends in the past few years. And for good reason: In 2018, 81% of marketers reported that using influencers to promote their marketing plans was a good strategy.

Instagram Influencer Engagement Declined All Time

  • Incorrect partnership and content
  • FTC regulations
  • Moral conflicts
  • Follower Farms
  • Ethical Implications
 
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