Local PPC or local pay-per-click is a local advertising strategy. That is designed to target prospective customers in a particular area. Local PPC’s goal is to target people in service areas or drive your people naturally to your place of business. So do you want to Boost your local PPC ads?
I have given some effective tips to boost local PPC ads here.
1. Ask for your local listings!
2. Define your campaigns by location and service
3. Include Insider Local Knowledge in Creative
4. Target location from the profit center
5. Localize Landing Pages
6. Include search partners
7. Ability to control per location for new business
8. Choose your competitors carefully
9. Budget for your bottom line